There are several characteristics that define the best dividend stocks out there. First some of the best dividend stocks have solid competitive advantages, and as a result competitors are having a difficult time replicating the company?s products and business model. Wal-Mart (WMT) operates so many stores, that they are able to deliver the lowest prices for consumers basically due to their sheer scale and constant investment in technology in order to improve processes.
Second, most of the greatest dividend stocks have strong brands, for which consumers are willing to pay a premium. After all, when consumers purchase toothpaste, they want to buy the brand they are familiar with, since teeth are important to most people. As a result someone who cares about their teeth would likely keep purchasing Colgate-Palmolive (CL) products.
Companies which have wide moats and strong brands essentially have great competitive advantages. If these products or services are
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Lori Heuring Nicole Scherzinger Jill Arrington Tami Donaldson Padma Lakshmi
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