Saturday, March 19, 2011

Why It?s Time to Kick Your Green Initiatives Up a Notch

Results of the second-annual Sustainability & Innovation Survey of global corporate leaders by MIT?s Sloan Management Review and Boston Consulting Group suggest that green practices are taking firm root in the business world. Nearly 60 percent of the 3,000 businesses surveyed said they are� increasing their investment in sustainability.

Perhaps the most interesting revelation is why they?re doing it. About half of businesses surveyed said the biggest reason was brand reputation and conveying a green image to customersRead More

From Small Business Trends

Why It’s Time to Kick Your Green Initiatives Up a Notch

Kirsten Dunst Vanessa Minnillo Katie Holmes Victoria Beckham Missy Peregrym

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